Podere Oddero (Poderi e Cantine Oddero) – Barolo icon from La Morra
Oddero is one of Barolo's historic names. The estate's roots stretch back to the late 18th century; in 1878, ancestor Giacomo Oddero (1851–1915) took the bold step of bottling the wines under the family name. The winery is situated on a natural terraced hillside in the Santa Maria (La Morra) district, overlooking the Langhe.
Family, generations & milestones:
In the 18th and 19th centuries, the Oddero family was demonstrably active in La Morra; early on, they bottled on their own estate and even exported to the US, which was exceptional at the time.
In the 20th century, Giacomo Oddero (b. 1926) became a key figure in the Langhe region, bringing the company into the 21st century. In 2006, the historic family winery split into two companies: Poderi e Cantine Oddero retained the historic cellars and prestigious vineyards, and Luigi Oddero e Figli was established as a separate estate.
Today, day-to-day management is in the hands of Maria Cristina and Maria Vittoria Oddero (6th generation), with Isabella and Pietro (7th generation) on board. In 2017, Oddero completed the organic certification of the Nebbiolo, Barbera, and Dolcetto vineyards.
Oddero boasts an exceptional collection of top vineyards spread across Barolo and Barbaresco, totaling approximately 35 hectares. Among its crown jewels are Vigna Rionda (Serralunga, Riserva), Rocche di Castiglione and Villero (Castiglione Falletto), Brunate (La Morra), Bussia – Vigna Mondoca (Monforte), and a recent small planting in Monvigliero (Verduno). In Barbaresco, Oddero owns the renowned Gallina vineyard (Neive).
Oddero is known for its classic Barolos: long macerations (approx. 20–30 days) and aging in large Slavonian oak barrels (botti grandi), an approach that imparts texture without overpowering oak notes. The organic vineyard approach supports precision and freshness in the glass. In 2015, the renovated cellars in Santa Maria were completed using energy-efficient techniques, alongside the 18th-century aging cellars.